
My Work .
This collection of selected projects highlights the diversity of my work across various genres. Each piece reflects my commitment to impactful storytelling and creative innovation.
This collection of selected projects highlights the diversity of my work across various genres. Each piece reflects my commitment to impactful storytelling and creative innovation.
Narrative
Humour
Humour
Humour
Humour
Narrative
Narrative
Product




























Me .
I direct commercials and brand films that blend strong storytelling with clean, compelling visuals. Working closely with brands and agencies, I focus on clarity, rhythm, and crafting films that connect; visually and emotionally.

Me .
I direct commercials and brand films that blend strong storytelling with clean, compelling visuals. Working closely with brands and agencies, I focus on clarity, rhythm, and crafting films that connect; visually and emotionally.

Me .
I direct commercials and brand films that blend strong storytelling with clean, compelling visuals. Working closely with brands and agencies, I focus on clarity, rhythm, and crafting films that connect; visually and emotionally.
I'm Divyank Arur, a director who brings emotional clarity, cinematic intimacy, and grounded human insight to stories.
I believe powerful films begin with empathy and end with impact.
My process is simple but intentional: dissect the brief, distill the essence, and direct with purpose. The intent is to craft work that resonates on a deeply human level.
I'm Divyank Arur, a director who brings emotional clarity, cinematic intimacy, and grounded human insight to stories.
I believe powerful films begin with empathy and end with impact.
My process is simple but intentional: dissect the brief, distill the essence, and direct with purpose. The intent is to craft work that resonates on a deeply human level.
I'm Divyank Arur, a director who brings emotional clarity, cinematic intimacy, and grounded human insight to stories.
I believe powerful films begin with empathy and end with impact.
My process is simple but intentional: dissect the brief, distill the essence, and direct with purpose. The intent is to craft work that resonates on a deeply human level.
Hey there!

I'm Divyank Arur, a director who brings emotional clarity, cinematic intimacy, and grounded human insight to stories.
I believe powerful films begin with empathy and end with impact.
My process is simple but intentional: dissect the brief, distill the essence, and direct with purpose. The intent is to craft work that resonates on a deeply human level.
origin story.
I’ve been building stories since childhood, creating worlds around 2D characters before I even knew what a director was.
At 16, I shot a stop-motion short film on a Nokia N-series phone in my boarding school dorm. I was caught filming in secret, but instead of confiscating my phone, the rector watched the footage and handed it back, telling me to finish what I started. That unexpected encouragement lit the spark.
I studied English Literature while taking a film course on the side, then assisted on a regional feature film. After moving to Mumbai, I studied Film and TV at Xavier Institute of Communication and later trained at the New York Film Academy in LA, where one of my shorts was shortlisted at the Dadasaheb Phalke Film Festival in 2016.
Over the years, I rose through the ranks; interning, assisting, learning the ropes on set, until 2017, when a producer brought me on to salvage a struggling campaign. The client loved the outcome, and that marked the beginning of my journey as a director.
Since then, I’ve collaborated with incredible agencies and brands to create films that connect, resonate, and stay with you. The best stories are yet to come.
At 16, I shot a stop-motion short film on a Nokia N-series phone in my boarding school dorm. I was caught filming in secret, but instead of confiscating my phone, the rector watched the footage and handed it back, telling me to finish what I started. That unexpected encouragement lit the spark.
I studied English Literature while taking a film course on the side, then assisted on a regional feature film. After moving to Mumbai, I studied Film and TV at Xavier Institute of Communication and later trained at the New York Film Academy in LA, where one of my shorts was shortlisted at the Dadasaheb Phalke Film Festival in 2016.
Over the years, I rose through the ranks; interning, assisting, learning the ropes on set, until 2017, when a producer brought me on to salvage a struggling campaign. The client loved the outcome, and that marked the beginning of my journey as a director.
Since then, I’ve collaborated with incredible agencies and brands to create films that connect, resonate, and stay with you. The best stories are still to come.




My Process .
My process is rooted in clarity and emotion, dissecting the idea, distilling its essence, and directing it with purpose. It’s about finding the human pulse in every brief and crafting stories that connect with authenticity and impact.
My process is rooted in clarity and emotion, dissecting the idea, distilling its essence, and directing it with purpose. It’s about finding the human pulse in every brief and crafting stories that connect with authenticity and impact.
DISSECT
Spot the Spark
Every project starts with asking the right questions. I dig deep into the brief, the brand, and the audience, pulling apart ideas to find what’s real, what matters, and what will move people. It’s not about taking things at face value; it’s about uncovering the heart of the story.
DISSECT
Spot the Spark
Every project starts with asking the right questions. I dig deep into the brief, the brand, and the audience, pulling apart ideas to find what’s real, what matters, and what will move people. It’s not about taking things at face value; it’s about uncovering the heart of the story.
DISSECT
Spot the Spark
Every project starts with asking the right questions. I dig deep into the brief, the brand, and the audience, pulling apart ideas to find what’s real, what matters, and what will move people. It’s not about taking things at face value; it’s about uncovering the heart of the story.
DISTILL
Extract the Essence
Once the core is uncovered, I refine it. Stripping away the noise to capture the clearest, most impactful version of the idea. It's about focus; finding the emotional trigger, the spark, the visual rhythm that will bring the story to life in the most powerful way.
DISTILL
Extract the Essence
Once the core is uncovered, I refine it. Stripping away the noise to capture the clearest, most impactful version of the idea. It's about focus; finding the emotional trigger, the spark, the visual rhythm that will bring the story to life in the most powerful way.
DISTILL
Extract the Essence
Once the core is uncovered, I refine it. Stripping away the noise to capture the clearest, most impactful version of the idea. It's about focus; finding the emotional trigger, the spark, the visual rhythm that will bring the story to life in the most powerful way.
Direct
Shape the Story
With clarity in hand, I craft the experience. Directing every frame, performance, and beat to serve the distilled idea. Whether it's capturing subtle emotion or creating bold visuals, the goal is simple: bring the story to life with authenticity, energy, and style.
Direct
Shape the Story
With clarity in hand, I craft the experience. Directing every frame, performance, and beat to serve the distilled idea. Whether it's capturing subtle emotion or creating bold visuals, the goal is simple: bring the story to life with authenticity, energy, and style.
Direct
Shape the Story
With clarity in hand, I craft the experience. Directing every frame, performance, and beat to serve the distilled idea. Whether it's capturing subtle emotion or creating bold visuals, the goal is simple: bring the story to life with authenticity, energy, and style.
PRESS.
My work is often talked about and written about, but more importantly, it creates a positive impact for all stakeholders involved.
don't just scroll , Let's roll .

My
Work .
This collection of selected projects highlights the diversity of my work across various genres. Each piece reflects my commitment to impactful storytelling and creative innovation.
Narrative
Humour
Humour
Humour
Humour
Narrative
Narrative
Product










Me .
I direct commercials and brand films that blend strong storytelling with clean, compelling visuals. Working closely with brands and agencies, I focus on clarity, rhythm, and crafting films that connect; visually and emotionally.
I'm Divyank Arur, a director who brings emotional clarity, cinematic intimacy, and grounded human insight to stories.
I believe powerful films begin with empathy and end with impact.
My process is simple but intentional: dissect the brief, distill the essence, and direct with purpose. The intent is to craft work that resonates on a deeply human level.
I'm Divyank Arur, a director who brings emotional clarity, cinematic intimacy, and grounded human insight to stories.
I believe powerful films begin with empathy and end with impact.
My process is simple but intentional: dissect the brief, distill the essence, and direct with purpose. The intent is to craft work that resonates on a deeply human level.
Hey there!

I'm Divyank Arur, a director who brings emotional clarity, cinematic intimacy, and grounded human insight to stories.
I believe powerful films begin with empathy and end with impact.
My process is simple but intentional: dissect the brief, distill the essence, and direct with purpose. The intent is to craft work that resonates on a deeply human level.
origin story.
I’ve been building stories since childhood, creating worlds around 2D characters before I even knew what a director was.
At 16, I shot a stop-motion short film on a Nokia N-series phone in my boarding school dorm. I was caught filming in secret, but instead of confiscating my phone, the rector watched the footage and handed it back, telling me to finish what I started. That unexpected encouragement lit the spark.
I studied English Literature while taking a film course on the side, then assisted on a regional feature film. After moving to Mumbai, I studied Film and TV at Xavier Institute of Communication and later trained at the New York Film Academy in LA, where one of my shorts was shortlisted at the Dadasaheb Phalke Film Festival in 2016.
Over the years, I rose through the ranks; interning, assisting, learning the ropes on set, until 2017, when a producer brought me on to salvage a struggling campaign. The client loved the outcome, and that marked the beginning of my journey as a director.
Since then, I’ve collaborated with incredible agencies and brands to create films that connect, resonate, and stay with you. The best stories are yet to come.


My Process.
My process is rooted in clarity and emotion, dissecting the idea, distilling its essence, and directing it with purpose. It’s about finding the human pulse in every brief and crafting stories that connect with authenticity and impact.
DISSECT
Spot the Spark
Every project starts with asking the right questions. I dig deep into the brief, the brand, and the audience, pulling apart ideas to find what’s real, what matters, and what will move people. It’s not about taking things at face value; it’s about uncovering the heart of the story.
DISTILL
Extract the Essence
Once the core is uncovered, I refine it. Stripping away the noise to capture the clearest, most impactful version of the idea. It's about focus; finding the emotional trigger, the spark, the visual rhythm that will bring the story to life in the most powerful way.
Direct
Shape the Story
With clarity in hand, I craft the experience. Directing every frame, performance, and beat to serve the distilled idea. Whether it's capturing subtle emotion or creating bold visuals, the goal is simple: bring the story to life with authenticity, energy, and style.
PRESS.
My work is often talked about and written about, but more importantly, it creates a positive impact for all stakeholders involved.
don't just scroll , Let's roll .

My Work .
This collection of selected projects highlights the diversity of my work across various genres. Each piece reflects my commitment to impactful storytelling and creative innovation.
Narrative
Humour
Humour
Humour
Humour
Narrative
Narrative
Product










Me .
I direct commercials and brand films that blend strong storytelling with clean, compelling visuals. Working closely with brands and agencies, I focus on clarity, rhythm, and crafting films that connect; visually and emotionally.
I'm Divyank Arur, a director who brings emotional clarity, cinematic intimacy, and grounded human insight to stories.
I believe powerful films begin with empathy and end with impact.
My process is simple but intentional: dissect the brief, distill the essence, and direct with purpose. The intent is to craft work that resonates on a deeply human level.
I'm Divyank Arur, a director who brings emotional clarity, cinematic intimacy, and grounded human insight to stories.
I believe powerful films begin with empathy and end with impact.
My process is simple but intentional: dissect the brief, distill the essence, and direct with purpose. The intent is to craft work that resonates on a deeply human level.
Hey there!

I'm Divyank Arur, a director who brings emotional clarity, cinematic intimacy, and grounded human insight to stories.
I believe powerful films begin with empathy and end with impact.
My process is simple but intentional: dissect the brief, distill the essence, and direct with purpose. The intent is to craft work that resonates on a deeply human level.
origin story.
I’ve been building stories since childhood, creating worlds around 2D characters before I even knew what a director was.
At 16, I shot a stop-motion short film on a Nokia N-series phone in my boarding school dorm. I was caught filming in secret, but instead of confiscating my phone, the rector watched the footage and handed it back, telling me to finish what I started. That unexpected encouragement lit the spark.
I studied English Literature while taking a film course on the side, then assisted on a regional feature film. After moving to Mumbai, I studied Film and TV at Xavier Institute of Communication and later trained at the New York Film Academy in LA, where one of my shorts was shortlisted at the Dadasaheb Phalke Film Festival in 2016.
Over the years, I rose through the ranks; interning, assisting, learning the ropes on set, until 2017, when a producer brought me on to salvage a struggling campaign. The client loved the outcome, and that marked the beginning of my journey as a director.
Since then, I’ve collaborated with incredible agencies and brands to create films that connect, resonate, and stay with you. The best stories are yet to come.
At 16, I shot a stop-motion short film on a Nokia N-series phone in my boarding school dorm. I was caught filming in secret, but instead of confiscating my phone, the rector watched the footage and handed it back, telling me to finish what I started. That unexpected encouragement lit the spark.
I studied English Literature while taking a film course on the side, then assisted on a regional feature film. After moving to Mumbai, I studied Film and TV at Xavier Institute of Communication and later trained at the New York Film Academy in LA, where one of my shorts was shortlisted at the Dadasaheb Phalke Film Festival in 2016.
Over the years, I rose through the ranks; interning, assisting, learning the ropes on set, until 2017, when a producer brought me on to salvage a struggling campaign. The client loved the outcome, and that marked the beginning of my journey as a director.
Since then, I’ve collaborated with incredible agencies and brands to create films that connect, resonate, and stay with you. The best stories are still to come.


My Process .
My process is rooted in clarity and emotion, dissecting the idea, distilling its essence, and directing it with purpose. It’s about finding the human pulse in every brief and crafting stories that connect with authenticity and impact.
DISSECT
Spot the Spark
Every project starts with asking the right questions. I dig deep into the brief, the brand, and the audience, pulling apart ideas to find what’s real, what matters, and what will move people. It’s not about taking things at face value; it’s about uncovering the heart of the story.
DISTILL
Extract the Essence
Once the core is uncovered, I refine it. Stripping away the noise to capture the clearest, most impactful version of the idea. It's about focus; finding the emotional trigger, the spark, the visual rhythm that will bring the story to life in the most powerful way.
Direct
Shape the Story
With clarity in hand, I craft the experience. Directing every frame, performance, and beat to serve the distilled idea. Whether it's capturing subtle emotion or creating bold visuals, the goal is simple: bring the story to life with authenticity, energy, and style.
PRESS.
My work is often talked about and written about, but more importantly, it creates a positive impact for all stakeholders involved.
don't just scroll , Let's roll .

My
Work .
This collection of selected projects highlights the diversity of my work across various genres. Each piece reflects my commitment to impactful storytelling and creative innovation.
Narrative
Humour
Humour
Humour
Humour
Narrative
Narrative
Product










Me .
I direct commercials and brand films that blend strong storytelling with clean, compelling visuals. Working closely with brands and agencies, I focus on clarity, rhythm, and crafting films that connect; visually and emotionally.
I'm Divyank Arur, a director who brings emotional clarity, cinematic intimacy, and grounded human insight to stories.
I believe powerful films begin with empathy and end with impact.
My process is simple but intentional: dissect the brief, distill the essence, and direct with purpose. The intent is to craft work that resonates on a deeply human level.
I'm Divyank Arur, a director who brings emotional clarity, cinematic intimacy, and grounded human insight to stories.
I believe powerful films begin with empathy and end with impact.
My process is simple but intentional: dissect the brief, distill the essence, and direct with purpose. The intent is to craft work that resonates on a deeply human level.
Hey there!

I'm Divyank Arur, a director who brings emotional clarity, cinematic intimacy, and grounded human insight to stories.
I believe powerful films begin with empathy and end with impact.
My process is simple but intentional: dissect the brief, distill the essence, and direct with purpose. The intent is to craft work that resonates on a deeply human level.
origin story.
I’ve been building stories since childhood, creating worlds around 2D characters before I even knew what a director was.
At 16, I shot a stop-motion short film on a Nokia N-series phone in my boarding school dorm. I was caught filming in secret, but instead of confiscating my phone, the rector watched the footage and handed it back, telling me to finish what I started. That unexpected encouragement lit the spark.
I studied English Literature while taking a film course on the side, then assisted on a regional feature film. After moving to Mumbai, I studied Film and TV at Xavier Institute of Communication and later trained at the New York Film Academy in LA, where one of my shorts was shortlisted at the Dadasaheb Phalke Film Festival in 2016.
Over the years, I rose through the ranks; interning, assisting, learning the ropes on set, until 2017, when a producer brought me on to salvage a struggling campaign. The client loved the outcome, and that marked the beginning of my journey as a director.
Since then, I’ve collaborated with incredible agencies and brands to create films that connect, resonate, and stay with you. The best stories are yet to come.


My Process.
My process is rooted in clarity and emotion, dissecting the idea, distilling its essence, and directing it with purpose. It’s about finding the human pulse in every brief and crafting stories that connect with authenticity and impact.
DISSECT
Spot the Spark
Every project starts with asking the right questions. I dig deep into the brief, the brand, and the audience, pulling apart ideas to find what’s real, what matters, and what will move people. It’s not about taking things at face value; it’s about uncovering the heart of the story.
DISTILL
Extract the Essence
Once the core is uncovered, I refine it. Stripping away the noise to capture the clearest, most impactful version of the idea. It's about focus; finding the emotional trigger, the spark, the visual rhythm that will bring the story to life in the most powerful way.
Direct
Shape the Story
With clarity in hand, I craft the experience. Directing every frame, performance, and beat to serve the distilled idea. Whether it's capturing subtle emotion or creating bold visuals, the goal is simple: bring the story to life with authenticity, energy, and style.
PRESS.
My work is often talked about and written about, but more importantly, it creates a positive impact for all stakeholders involved.
don't just scroll , Let's roll .

My Work .
This collection of selected projects highlights the diversity of my work across various genres. Each piece reflects my commitment to impactful storytelling and creative innovation.
Narrative
Humour
Humour
Humour
Humour
Narrative
Narrative
Product










Me .
I direct commercials and brand films that blend strong storytelling with clean, compelling visuals. Working closely with brands and agencies, I focus on clarity, rhythm, and crafting films that connect; visually and emotionally.
I'm Divyank Arur, a director who brings emotional clarity, cinematic intimacy, and grounded human insight to stories.
I believe powerful films begin with empathy and end with impact.
My process is simple but intentional: dissect the brief, distill the essence, and direct with purpose. The intent is to craft work that resonates on a deeply human level.
I'm Divyank Arur, a director who brings emotional clarity, cinematic intimacy, and grounded human insight to stories.
I believe powerful films begin with empathy and end with impact.
My process is simple but intentional: dissect the brief, distill the essence, and direct with purpose. The intent is to craft work that resonates on a deeply human level.
Hey there!

I'm Divyank Arur, a director who brings emotional clarity, cinematic intimacy, and grounded human insight to stories.
I believe powerful films begin with empathy and end with impact.
My process is simple but intentional: dissect the brief, distill the essence, and direct with purpose. The intent is to craft work that resonates on a deeply human level.
origin story.
I’ve been building stories since childhood, creating worlds around 2D characters before I even knew what a director was.
At 16, I shot a stop-motion short film on a Nokia N-series phone in my boarding school dorm. I was caught filming in secret, but instead of confiscating my phone, the rector watched the footage and handed it back, telling me to finish what I started. That unexpected encouragement lit the spark.
I studied English Literature while taking a film course on the side, then assisted on a regional feature film. After moving to Mumbai, I studied Film and TV at Xavier Institute of Communication and later trained at the New York Film Academy in LA, where one of my shorts was shortlisted at the Dadasaheb Phalke Film Festival in 2016.
Over the years, I rose through the ranks; interning, assisting, learning the ropes on set, until 2017, when a producer brought me on to salvage a struggling campaign. The client loved the outcome, and that marked the beginning of my journey as a director.
Since then, I’ve collaborated with incredible agencies and brands to create films that connect, resonate, and stay with you. The best stories are yet to come.
At 16, I shot a stop-motion short film on a Nokia N-series phone in my boarding school dorm. I was caught filming in secret, but instead of confiscating my phone, the rector watched the footage and handed it back, telling me to finish what I started. That unexpected encouragement lit the spark.
I studied English Literature while taking a film course on the side, then assisted on a regional feature film. After moving to Mumbai, I studied Film and TV at Xavier Institute of Communication and later trained at the New York Film Academy in LA, where one of my shorts was shortlisted at the Dadasaheb Phalke Film Festival in 2016.
Over the years, I rose through the ranks; interning, assisting, learning the ropes on set, until 2017, when a producer brought me on to salvage a struggling campaign. The client loved the outcome, and that marked the beginning of my journey as a director.
Since then, I’ve collaborated with incredible agencies and brands to create films that connect, resonate, and stay with you. The best stories are still to come.


My Process.
My process is rooted in clarity and emotion, dissecting the idea, distilling its essence, and directing it with purpose. It’s about finding the human pulse in every brief and crafting stories that connect with authenticity and impact.
DISSECT
Spot the Spark
Every project starts with asking the right questions. I dig deep into the brief, the brand, and the audience, pulling apart ideas to find what’s real, what matters, and what will move people. It’s not about taking things at face value; it’s about uncovering the heart of the story.
DISTILL
Extract the Essence
Once the core is uncovered, I refine it. Stripping away the noise to capture the clearest, most impactful version of the idea. It's about focus; finding the emotional trigger, the spark, the visual rhythm that will bring the story to life in the most powerful way.
Direct
Shape the Story
With clarity in hand, I craft the experience. Directing every frame, performance, and beat to serve the distilled idea. Whether it's capturing subtle emotion or creating bold visuals, the goal is simple: bring the story to life with authenticity, energy, and style.
PRESS.
My work is often talked about and written about, but more importantly, it creates a positive impact for all stakeholders involved.